A new breed of

puppy insurance

  • Unlimited 24/7 free access to FirstVet video consultations
  • Learning resources to guide you through puppyhood
  • No compulsory excesses or bill share
  • Up to £15,000 vet fees

Lifetime puppy insurance with a difference

Start your puppy’s life on the right paw with flexible lifetime pet insurance.

Get 24/7 video calls with UK-registered vets and online guides from pet experts to support you, from when your puppy is 4 weeks old and beyond. Tailor your pup’s policy to cover their needs with up to £15k vet fee cover and the power to choose an excess.

Our pet insurance for your puppy has a Defaqto 5 star rating when you pick vet fee cover over £4k with all optional add-ons.

Why Petsure?

There’s a lot to learn as a new puppy owner, and you’ve come to the right place. From choosing the best type of pet insurance for your pup to mastering puppy care, you have the tools and resources to become a confident pawrent with Petsure.

Unexpected vet fees drive us all barking mad. Choosing a Petsure policy can give you the confidence that you won’t have to handle the costs by yourself.


National Insurance Awards 2022 winner - Pet Insurance Award

Unlimited video calls with a UK vet

Expert advice on your puppy is just a video call away with FirstVet. A FirstVet consultation never counts as a claim and their UK-registered vets are available 24/7.

You have unlimited support throughout those crucial puppy years and beyond, whenever and as often as you need it.

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How our pet insurance stacks up

ManyPets Petplan Waggel
Maximum vet fees £15k per year £15k per year £12k per year £10k per year
Cover for pre-existing conditions?
No compulsory excess?
No compulsory co-payments for older pets?
Tailor limits per pet on a multi-pet policy?

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†For Lifetime policies only – details correct as of 28 June 2022 via competitor websites. Competitor products are subject to their own T&Cs. For full details of Petsure pet insurance, please read our policy wording.

Puppies with medical conditions

Even puppies can develop illnesses, and this can happen before they become a member of your family.

When applying for a quote, you’ll need to tell us about their medical conditions* and answer some questions about their current health.

Some of the conditions that puppies can develop include diarrhoea and vomiting.

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Product facts

Puppy insurance could give you peace of mind when the unexpected happens and you need to pay out a lump sum for vet treatment.

Puppies have weaker immune systems than most adult dogs and are still growing and developing. This puts them at a higher risk of accidents and getting sick or injured.

The cost of puppy insurance depends on different factors, including your puppy’s breed, age, if they have pre-existing conditions, and where you live.

Our puppy insurance covers vet fees up to your policy limit each year. Other benefits include complementary treatment, emergency care, and dental accident cover.

You can also choose additional add ons like missing pet cover, dental illness, travel and holiday cover, and farewell cover.

Check your policy wording carefully for any inner limits, policy conditions, or exclusions.

You can take out puppy insurance from 4 weeks of age. Puppies are adventurous and love to explore.

So getting cover sooner rather than later means that you can be prepared for any accidents that could result in vet bills.

Not with a Petsure policy. To take out pet insurance with us, you need to take your puppy for routine check-ups to maintain your cover. Like us, many insurers also won’t cover the cost of any puppy vaccinations.

As part of your insurance, you’ll get cover for illness and accidental injury to your puppy each year as long as you continue to renew your policy.

Our standard dog insurance includes treatment for dental accidents up to your chosen vet fee limit. You can then extend your cover to include dental illness, up to a maximum of £5,000 or your vet fee limit (whichever is lower).

Some other providers don’t cover dental illness but this depends on the individual provider and the policy type you choose.

The breed of your puppy does affect whether we (and other insurers) will offer cover and how much you pay for this each month.

This is because some breeds are at a higher risk of developing certain genetic illnesses.

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Policy documents

Policy documents

*Cover for pre-existing medical conditions is subject to acceptance. They will not be covered unless you have declared them and they are shown on your Confirmation of Cover as an accepted medical condition.

**Illnesses won’t be covered in the first 14 days and accidents won’t be covered in the first 2 days of the policy unless you are switching from another insurer on a like for like basis with no break in cover. Other exclusions may apply to other sections.